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Poster for Tomorrow – 2020

Poster for Tomorrow is open for entries to its 11th edition. The theme for this year’s iteration is “Fake News – 2020 Vision”. Entries are open until Wednesday, 20th May and can be made on the Poster for Tomorrow website.

CREATIVE BRIEF:

Fake news might feel like a recent development that has risen to prominence since the election of a particular politician, who shall not be named, yet the practice of spreading rumors and misinformation is as old as the printed word.

People have twisted the truth, or simply told lies, to achieve their desires (or change the world). However, with the advent of the internet we have the ability to share information faster and wider than ever before. Earlier only a few media outlets or government sources, with access to technologies, could shape public thought but now everyone can.

 

Yet unlike the media or government, the public is not held accountable for what we share as there are very few laws governing what is shared on the internet and there is no incentive to acting responsibly in the public sphere. Getting likes, or votes, first, worry about the consequences later – and why should we, when the leader of the free world regularly uses their platform for spreading blatant untruths without consequence.

So what can we do about it?

We cannot stop fake news but we can attempt to make people aware of the truth. It is time for the world to look at things with 2020 vision, clear and true. It is time for fact checks, not fake news. We want you to encourage people to counter fake news with the facts, figures, and sources that shine a light on the darkness.

Furthermore, we want you to raise your voices to demand regulation of the Internet and social media. If it is made illegal to post misinformation on the internet, then fake news will be cut off at the source.

How?

Check sources. If there is a source, find out if it is accurate. If there is no source, ask why there not.

Check who made the post, argument, or source. Are they a bot? Are they trustworthy? What other posts have they made?

Check facts with a trusted ‘official’ source, e.g. government agency or anyone who is regulated or legally required to tell the truth.

Demand regulation of digital (social) media. Unlike traditional media, platforms like Facebook and Google are not obliged to check political adverts, or indeed, any content posted. This means that politicians can lie without consequence. This needs to change. Twitter has stopped posting political ads, but Facebook and Google refuse to. This must change.

Calendar
Competition: February 10
th – May 20th.
Preselection Jury: 20 July 20th. – September 10th
Live Jury: October 22nd 2020
Biennale Program: May 2021

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